News
Winning Brands and Community Cleaners are the future
for the USA
Middle America is Switching to Non-Toxic Solutions
(June 5, 2006) Barrie, Ontario, Canada -
Winning Brands Corporation (PINK
SHEETS: WNBD) announces that its Solvent Free Solutions partnership with
Miele USA has completed installation of St. Louis Missouri’s new generation of
professional garment care to replace hazardous chemicals still used in
conventional Dry Cleaning in the city. The result may predict the future of mainstream Dry Cleaning in
America because the new system delivers the active cleaning agents with plain
water rather than deadly solvents. It is now possible to have most “Dry Clean
Only” garments professionally “Wet Cleaned” without using harsh solvents that
jeopardize the health of workers, customers and the environment.
The installation site, Community Cleaners at 2813
Lafayette Avenue in St. Louis is an attempt by entrepreneur and serving police
officer Elishama Jiles to contribute positively to the transition of the
neighbourhood in more ways than one because he feels it’s a win-win situation
for everybody. Less electricity is used and water leaves
the plant ready to bio-degrade. Employees are safer and customers don’t take
toxic residue home in their garments. The installed system is a proprietary combination
of advanced non-toxic cleaning agents manufactured by Winning Brands
Corporation, the Solvent Free Solutions operational team and breakthrough
machine technology from leading European appliance manufacturer Miele, known
for its devotion to quality.
Jiles could have installed the older system because people
are familiar with the name “Dry Cleaning”.
But following extensive research Jiles determined that St. Louis
residents and his accountant could both be happy. He discovered that the Solvent Free Solutions approach works just
as well or better than what millions of Americans are familiar with for their
best clothing but is much safer for customers and employees, with substantially
lower utility use and cleaner waste water.
“If we can do it here in the
heartland of America, it can and should be done across the country” says
Jiles. He is referring to the over
50,000 Dry Cleaners in the USA that still use Perchloroethylene. The United States Environmental Protection
Agency (EPA) has published findings that “Perc” should be considered
carcinogenic and considers Wet Cleaning technology promising. The State of California has already enacted
a law to phase out Perc. The resulting
$500 Million dollars in estimated annual cleaning agent use by professional Wet
Cleaners would then be directed to environmentally sustainable production. This is considered economical for an
industry whose revenues may exceed $10 Billion per year.
Solvent Free Solutions Executive Assistant OJ
Macdonald points out that the Perc industry should not be blamed for the fact
that the nation became dependent upon a toxic chemical. More is known now, and its good technical
performance as a solvent made it a convenient choice in the past. “However with all sorts of toxic chemicals
showing up in even our youngsters with alarming frequency, it’s time for this
industry to convert to Wet Cleaning.” He
adds “We learned to live without DDT, leaded fuel and other chemicals that used
to be considered necessary. The Solvent Free Solution infrastructure is now in
place to make the transition easy and economical”
Winning Brands Corporation CEO Eric Lehner, whose
company designs and manufactures advanced cleaning agents for use in the Miele
Wet Cleaning appliances thanks Mr. Jiles for being a leader in his
community. “Community Cleaners is proof
that one person can make a difference.
Jiles’ decision to clean with a clear conscience will quite literally
touch the lives of thousands of customers. He adds “With several thousand dry cleaning plant conversions
ahead, we want to eventually be able to report that millions of Americans are benefiting
from this cooperation between government, business and local action. Safe living should not only be for the rich
and famous. This is for everyone,
including workers.”
Certain statements in this press release
that are not historical facts are "forward-looking statements" within
the meaning of the Private Securities Litigation Reform Act of 1995. Such
statements may be identified by the use of words such as
"anticipate," "believe," "expect,"
"future," "may," "will," "would,"
"should," "plan," "projected,"
"intend," and similar expressions. Such forward-looking statements
involve known and unknown risks, uncertainties and other factors that may cause
the actual results, performance or achievements of Winning Brands
Corporation (the Company) to be materially different from those expressed or
implied by such forward-looking statements. The Company's future operating
results are dependent upon many factors, including but not limited to the
Company's ability to: (i) obtain sufficient capital or a strategic business
arrangement to fund its expansion plans; (ii) build the management and human
resources and infrastructure necessary to support the growth of its
business; and (iii) competitive factors and developments beyond the
Company's control.
-Release 004: WBC – I - Release #4 June 05, 06
Winning Brands Corporation Investor Relations:
Rhonda Windsor, Vice-President
905-898-0918
Solvent Free Solutions Team
OJ Macdonald, Executive Assistant
(866) 300-8042
Community Cleaners LLC
Elishama Jiles
(314) 868-1854
Miele USA, Rudi Smit,
9
Independence Way
Princeton,
NJ 08540
(609) 851-2028